When it Rains, it Spores

When it Rains, it Spores

January 5th through January 14th is Mushroom Week in Downtown Santa Cruz! Mushrooms are taking over the town, from exciting ...
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Downtown Holidays Events

Downtown Holidays Events

Holiday Traditions and Magical Moments happen in Downtown Santa Cruz  The Holidays are a magical time of year, and nowhere ...
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Downtown "Pre-Am" Call to Artists

Downtown “Pre-Am” Call to Artists

Calling All Artists, Designers, Engineers, Creators and other Makers of Magic. The Downtown Association invites you to submit a proposal ...
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Downtown Holiday Parade A Hit

Downtown Holiday Parade A Hit

What an amazing way to start the season. Thanks so much for everyone who came out to participate and to ...
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Children's Museum of Discovery Pops up in Downtown

Children’s Museum of Discovery Pops up in Downtown

For the month of December, the Santa Cruz Children's Musem of Discovery will be open in Downtown Santa Cruz with ...
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Advent Event Calendar at Agency

Advent Event Calendar at Agency

How do you schedule all of the holiday Activity for your family? One day at a time! Artisans Gallery has a ...
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2017 Parade Order

2017 Parade Order

Here it is folks, The 2017 Holiday Parade Staging order and information. Please get to the staging area between 8:30 ...
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Mutari Craft Chocolate Opening On Pacific Avenue!

Mutari Craft Chocolate Opening On Pacific Avenue!

By Edible Monterey Bay - November 14, 2017 – Offering single-origin hot chocolate and our area’s only bean-to-bar confections, Mutari Chocolate is opening its second shop ...
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Downtown Santa Cruz Fall Wine Walk

Downtown Santa Cruz Fall Wine Walk

Taste the best wines, many from the Santa Cruz Mountains, and right here in the heart of the Central Coast ...
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Dell Williams Celebrates 90 years in Downtown Santa Cruz

Dell Williams Celebrates 90 years in Downtown Santa Cruz

From Wallace Baine, Santa Cruz Sentinel Nobody has to wonder how long Dell Williams Jewelers has been serving downtown Santa ...
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