A River Runs Through It: Santa Cruz alliance working to re-brand the San Lorenzo

Santa Cruz Sentinel

By J.M. Brown

SANTA CRUZ — It may be the ocean that draws throngs to Santa Cruz to surf, bask on warm beaches and marvel at marine life in Monterey Bay.

But it’s the San Lorenzo River — that uninviting, water-supply workhorse hidden underneath bridges linking the two sides of town — that explains why [...]

Project Purr Opens Store Dedicated to Cats

by Terri Morgan, Santa Cruz Sentinel. First posted 2/24/14
SANTA CRUZ — There’s a new store in downtown Santa Cruz — and it’s the cat’s meow.
Rescued Treasures is owned and operated by Project Purr, a local nonprofit organization dedicated to preventing feral cats from reproducing. Sales from the shop, which carries high-quality new and vintage items [...]

Scrumptious Screening: Assembly, Del Mar team up for film, fresh local fare

SANTA CRUZ — So you’ve been patiently awaiting the opening of Assembly, the new Pacific Avenue restaurant from the same duo behind The Penny Ice Creamery and The Picnic Basket. Now you can get a sneak peak of the food and catch a flick about the challenges of running a restaurant to boot.
On Thursday, Feb. [...]

2014 Small Business Brown Bag Series

The 2014 Small Business Brown Bag Series workshops have been announced. Be sure to add these informative sessions to your lunchtime schedule, and benefit from the experts. The series is a collection of free, hour-long workshops designed to support small businesses. Bring your lunch and join us in the upstairs meeting room at the Downtown [...]